Digital analytics for marketing (Record no. 20305)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00487nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240613s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780367456412 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 FER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Feroz, A. Karim |
| 245 #0 - TITLE STATEMENT | |
| Title | Digital analytics for marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York: |
| Name of publisher, distributor, etc. | Routledge Taylor & Francis Group |
| Date of publication, distribution, etc. | ,2024. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 307p. |
| Type of unit | Original |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management and Social Science |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOKS |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| UITU | UITU | 05/23/2024 | Progressive International Agencies | 13618.47 | 658.8 FER | Q15809 | 06/13/2024 | BOOKS |