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Advertising &IMC: principles and practice

Moriarty, Sanndra; Mitchell, Nancy D.

Advertising &IMC: principles and practice - 10th - 2016 - 669

ISBN: 978-93-325-7414-4

Subjects--Personal Names:
Management and Social Sciences

Subjects--Topical Terms:
Management and Social Science

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Advertising &IMC: principles and practice