000 00489nam a2200169Ia 4500
001 aQ14796
008 220803s9999 xx 000 0 und d
020 _a978-81-265-6341-8
100 _a Wind, Yoram ; Hays, Catharine Findiesen
245 0 _aBeyond Advertising: creating value through all customer touchpoints
250 _a.NA
260 _c2016
300 _axxiv, 261
600 _aManagement and Social Sciences
650 _aManagement and Social Science
942 _bBooks
_cBK
999 _c16527
_d16527