| 000 | 00461nam a2200169Ia 4500 | ||
|---|---|---|---|
| 001 | aQ12786 | ||
| 008 | 220803s9999 xx 000 0 und d | ||
| 020 | _a978-81-315-1652-2 | ||
| 100 | _a Shimp, Terence A. | ||
| 245 | 0 | _aIntegrated Marketing Communication in Advertising and Promotion | |
| 250 | _a8th | ||
| 260 | _c2010 | ||
| 300 | _axx, 666 | ||
| 600 | _aManagement and Social Sciences | ||
| 650 | _aManagement and Social Science | ||
| 942 |
_bBooks _cBK |
||
| 999 |
_c14517 _d14517 |
||