000 00457nam a2200169Ia 4500
001 aQ12687
008 220803s9999 xx 000 0 und d
020 _a978-93-325-7414-4
100 _a Moriarty, Sanndra; Mitchell, Nancy D.
245 0 _aAdvertising &IMC: principles and practice
250 _a10th
260 _c2016
300 _a669
600 _aManagement and Social Sciences
650 _aManagement and Social Science
942 _bBooks
_cBK
999 _c14418
_d14418