Baran, Stanley J.; Davis, Dennis K. <br/><br/>
Mass Communication Theory: foundations, ferment, and future 

 - 7th 
 -  2015 
 - 408 
<br/><br/><label>ISBN: </label>978-81-315-2912-6 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management and Social Sciences
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management and Social Science