Stewart, David ; Saren, Michael  <br/><br/>
The Marketing Pathfinder: key concepts and cases for marketing strategy and decision making 

 - NA 
 -  2014 
 - 262 
<br/><br/><label>ISBN: </label>978-1-119-96176-5 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management and Social Sciences
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management and Social Science