Kotler , Philip   <br/><br/>
Principles of Marketing 

 - 10th 
 -  2009 
 - xxxii,557 
<br/><br/><label>ISBN: </label>978-81-317-1547-5 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management and Social Sciences
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management and Social Science